This is the true questions to life. I have caught most of mine off of one night crawler on a regular J #4 hook. and a Splitshot 10 inches up. About 10 yards off shore on the bottom. Near some fish attractors I have laid. But I think any think that is stinky edible is good. Marshmellows, cheese, leftover meat from a meal that will be thrown away, hot dogs, and cut bait(bluegills) work good. Try some things out and tell us what happens. Also to force a good fight I fish with no larger then 10 lbs test but make sure you have a net with you cause monsters can be brought in but when you try to take them out of the water line just wont make it promise....Tak eit easy. Also I f you are going to leave the pole unattended I always attach a stringer around the reel incase a monster or snapper grabs and runs with it. I promise you dont want that one to get away especially with you r rig.